{"id":29630,"date":"2023-01-11T09:50:30","date_gmt":"2023-01-11T08:50:30","guid":{"rendered":"https:\/\/psi-network.de\/focus-overvalue\/"},"modified":"2025-02-25T13:04:21","modified_gmt":"2025-02-25T12:04:21","slug":"focus-overvalue","status":"publish","type":"page","link":"https:\/\/psi-network.de\/en\/focus-overvalue\/","title":{"rendered":"Focus: Added Value"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>PSI 2025 Opening (german only)<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2025 - Er\u00f6ffnung\" src=\"https:\/\/player.vimeo.com\/video\/1044679489?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Honor of the jubiless<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2025 - Jubilarsehrung\" src=\"https:\/\/player.vimeo.com\/video\/1044776103?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">ARCHIVE 2024<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Opening PSI 2024<\/strong> (German only)<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Preview of Europe&#8217;s leading trade show for the promotional products industry<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2024 - Er\u00f6ffnung | DE\" src=\"https:\/\/player.vimeo.com\/video\/901117210?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Member of the German Bundestag Markus Herbrand, Emily Whigham, Michael K\u00f6hler (CEO RX Deutschland GmbH), Petra Lassahn (PSI Director), Marcus Sperber (CEO elasto) and Steven Baumg\u00e4rtner (CEO Cyberwear International) discuss current developments in the promotional products industry: How do suppliers and retailers see the future? And what growth impulses can and should politicians provide now?<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Honor of the jubilees<\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2024 - Honor of the jubilees | EN\" src=\"https:\/\/player.vimeo.com\/video\/901178353?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>RX Managing Director Michael K\u00f6hler and PSI Director Petra Lassahn honour long-standing PSI members. A total of more than 4,505 years of membership were honoured on the first day of the trade show.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Morning Briefing Day 2<\/strong> <br><strong><strong>Experience the topsellers from The Netherlands<\/strong><\/strong> <strong>with Joop van Veelen<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2024 - Morgenbriefing\" src=\"https:\/\/player.vimeo.com\/video\/901448022?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Where To go. What to see. What\u2019s new. Tips for a trip to the exhibitors of PSI&#8217;s partner country.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Morning Briefing Day 3<\/strong> <br><strong><strong>Experience the topsellers from The Netherlands<\/strong><\/strong> <strong>with Caroline Z\u00f6ller<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI 2024 - Morning Briefing | EN\" src=\"https:\/\/player.vimeo.com\/video\/901821296?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Where To go. What to see. What\u2019s new. Tips for a trip to the exhibitors of PSI&#8217;s partner country.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading\">ARCHIVE &#8211; PSI 2023<\/h1>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Morning Briefing Day 3<br>Where To go. What to see. What\u2019s new. Visitor tips for the third PSI day.<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Summertime: promotional items for summer business. FlipFlops, deck chairs, beach toys, bath towels and sea.\" src=\"https:\/\/player.vimeo.com\/video\/788593926?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Summertime: promotional items for summer business. Flipflops, deck chairs, beach toys, bath towels and more.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-1ce49725-9293-49e7-9255-692b2ceb0328\"><strong>Morning Briefing Day 2<\/strong><br><strong>Where To go. What to see. What\u2019s new. Visitor tips for the second PSI day.<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Textiles made fine: The range of finished textile advertising materials at PSI.\" src=\"https:\/\/player.vimeo.com\/video\/788236079?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Textiles made fine: The range of finished textile advertising materials at PSI. You should stop by here.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Morning Briefing Day 1 <\/strong><br><strong>Where To go. What to see. What\u2019s new. Visitor tips for the first PSI day.<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Digital always works.\" src=\"https:\/\/player.vimeo.com\/video\/787918744?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><br>Digital always works: Here are the gadgets from adapter cables, USB sticks, wireless chargers to Bluetooth speakers.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Alexander Stork<\/strong><br><strong>Sustainability: Flowery theme or business booster?<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Sustainability: Flowery topic or business booster?\" src=\"https:\/\/player.vimeo.com\/video\/787962403?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>The consultant for energy, sustainability, mobility and logistics at BVMW e.V. explains how companies can benefit from the megatrend and secure competitive advantages.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Saskia-Melina Jacobs<\/strong><br><strong>Packaging: Where are we heading in terms of printing, materials and finishing, and what actually constitutes sustainable packaging production?<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Packaging: Where are we headed in terms of printing, materials...\" src=\"https:\/\/player.vimeo.com\/video\/787972306?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Saskia-Melina Jacobs from Langebartels &amp; J\u00fcrgens Druckereigesellschaft mbH provides professional tips and information on trends in sustainable print production.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Hendrik Habermann<\/strong><br><strong>Special series and their emotional added value for the customer.<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PSI - Special series and their emotional added value for the customer.\" src=\"https:\/\/player.vimeo.com\/video\/787982719?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Best practice about a profitable genre in the promotional products industry. Hendrik Habermann on how custom-made and individualised products hit customers right in the heart with their personality.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PSI 2025 Opening (german only) Honor of the jubiless ARCHIVE 2024 Opening PSI 2024 (German only) Preview of Europe&#8217;s leading trade show for the promotional products industry Member of the German Bundestag Markus Herbrand, Emily Whigham, Michael K\u00f6hler (CEO RX Deutschland GmbH), Petra Lassahn (PSI Director), Marcus Sperber (CEO elasto) and Steven Baumg\u00e4rtner (CEO Cyberwear [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-29630","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Focus: Added Value - 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