{"id":27548,"date":"2019-11-18T00:00:00","date_gmt":"2019-11-17T23:00:00","guid":{"rendered":"https:\/\/migrate.psi-network.de\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/"},"modified":"2022-12-12T15:45:15","modified_gmt":"2022-12-12T14:45:15","slug":"from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy","status":"publish","type":"post","link":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/","title":{"rendered":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy"},"content":{"rendered":"\n<p>When speaking of recycled polyester in the apparel industry today, we mostly mean polyester made of recycled PET bottles. But what about the re-use of worn apparel? The realisation of the beautiful idea of being able to re-use textile raw materials time and again in endless circles one day would save resources and allay people&#8217;s ecological fears about oil-based fibres.  It\u2019s only that such circularity-ready collections have not existed so far. Or have they?<\/p>\n\n\n\n<p>The wear2wear initiative launched by highly specialised European companies from the textile and apparel industries started to put this idea into practice roughly two years ago. Participants include functional fabric specialist Schoeller Textil AG from Switzerland, laminate producer Sympatex Technologies, recycler and yarn manufacturer Heinrich Glaeser Nachfolger and M\u00e4rkische Faser as well as the Dutch workwear specialist DutchSpirit, which also provided the inspiration for this concept. All of them give proof of the fact that worn polyester apparel can be recycled without quality losses on an industrial scale. The technical possibilities have long been in existence. <\/p>\n\n\n\n<p>The most important prerequisite for recycling apparel is clean-grade material. This means: zippers, buttons and embroidery must also be made of polyester while all other components \u2013 e.g. reflective strips \u2013 must be easy to remove. \u201cThe less that&#8217;s added,\u201d explains Erik Toenhake of DutchSpirit, \u201cthe better\u201d. The worn garments are collected, mechanically shredded and molten.The process results in a high-quality granulate of polyester polymers that are spun into yarns again. This is technically feasible: \u201cRecycling does not pose a problem on our part,\u201d says Stefan Fichter of M\u00e4rkische Faser. He commissioned the second polyester recycling line only two months ago. <\/p>\n\n\n\n<p>Schoeller Textil AG, the joint stock company specialised in high-peformance wovens for sportswear and workwear, makes sure that these yarns are made into high-quality and comfortable fabrics. \u201cIn the Inspire group of wovens it offers recyclable wear2wear fabrics that are bluesign certified on top of that. \u201cTo get a better pricture,\u201d explains Erik van Es of Schoeller Textil, \u201cwe have just produced our first wear2wear jacket.\u201d It will celebrate its premiere at the forthcoming A+A in D\u00fcsseldorf. The players see particularly promising opportunities for workwear. \u201cYou need big amounts for recycling,\u201d adds  Toenhake, and return transport to the recycler&#8217;s company can be facilitated for companies in terms of logistics. <\/p>\n\n\n\n<p>Compared to low-cost suppliers from the Far East the wear2wear fabrics produced in Europe are still more expensive. \u201cThe more people join in, the cheaper this will get,\u201d remarks Toenhake and adds: \u201cIt was important to us to simply get started. Problems need to be addressed along the way.\u201d<\/p>\n\n\n\n<p>Author: Dr. Regina Henkel<br>Photo: DutchSpirit \/ Schoeller Textil AG<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When speaking of recycled polyester in the apparel industry today, we mostly mean polyester made of recycled PET bottles. But what about the re-use of worn apparel? The realisation of the beautiful idea of being able to re-use textile raw materials time and again in endless circles one day would save resources and allay people&#8217;s [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":739,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[368],"tags":[],"class_list":["post-27548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-textiles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network\" \/>\n<meta property=\"og:description\" content=\"When speaking of recycled polyester in the apparel industry today, we mostly mean polyester made of recycled PET bottles. But what about the re-use of worn apparel? The realisation of the beautiful idea of being able to re-use textile raw materials time and again in endless circles one day would save resources and allay people&#8217;s [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/\" \/>\n<meta property=\"og:site_name\" content=\"PSI Network\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-17T23:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-12T14:45:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3543\" \/>\n\t<meta property=\"og:image:height\" content=\"3543\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Julia Bernert\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia Bernert\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/\"},\"author\":{\"name\":\"Julia Bernert\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/#\\\/schema\\\/person\\\/c0dc1f285081ff2915b3f042b5be8103\"},\"headline\":\"From raw material to apparel and back: this is how wear2wear completes the circular textile economy\",\"datePublished\":\"2019-11-17T23:00:00+00:00\",\"dateModified\":\"2022-12-12T14:45:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/\"},\"wordCount\":466,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg\",\"articleSection\":[\"Textiles\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/\",\"url\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/\",\"name\":\"From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg\",\"datePublished\":\"2019-11-17T23:00:00+00:00\",\"dateModified\":\"2022-12-12T14:45:15+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#primaryimage\",\"url\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg\",\"contentUrl\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg\",\"width\":3543,\"height\":3543},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/en\\\/2019\\\/11\\\/18\\\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/psi-network.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"From raw material to apparel and back: this is how wear2wear completes the circular textile economy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/#website\",\"url\":\"https:\\\/\\\/psi-network.de\\\/\",\"name\":\"PSI Network\",\"description\":\"Die Welt des Werbens und Verkaufens\",\"publisher\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/psi-network.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/#organization\",\"name\":\"PSI Network\",\"url\":\"https:\\\/\\\/psi-network.de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/cropped-Planet-Advertising-2.jpg\",\"contentUrl\":\"https:\\\/\\\/psi-network.de\\\/content\\\/uploads\\\/2019\\\/11\\\/cropped-Planet-Advertising-2.jpg\",\"width\":600,\"height\":600,\"caption\":\"PSI Network\"},\"image\":{\"@id\":\"https:\\\/\\\/psi-network.de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/psi-network.de\\\/#\\\/schema\\\/person\\\/c0dc1f285081ff2915b3f042b5be8103\",\"name\":\"Julia Bernert\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g\",\"caption\":\"Julia Bernert\"},\"description\":\"Vom Fachartikel zum Trendbericht schreibt Julia Bernert als studierte Modejournalistin \u00fcber das, was die Textilbranche disziplin\u00fcbergreifend besch\u00e4ftigt, pr\u00e4gt und umtreibt. Und noch mehr. Erg\u00e4nzt wird ihr Portfolio seit \u00fcber zehn Jahren um Veranstaltungskommunikation. So z\u00e4hlen die kommunikative Betreuung von Weltleitmessen verschiedenster Couleur, die kommunikationsstrategische Federf\u00fchrung internationaler Sportevents und die Mitarbeit bei mehrfach preisgekr\u00f6nten Influencer Marketing-Kampagnen zum Renommee von Julia Bernert.\",\"url\":\"https:\\\/\\\/psi-network.de\\\/en\\\/author\\\/j-bernert\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/","og_locale":"en_US","og_type":"article","og_title":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network","og_description":"When speaking of recycled polyester in the apparel industry today, we mostly mean polyester made of recycled PET bottles. But what about the re-use of worn apparel? The realisation of the beautiful idea of being able to re-use textile raw materials time and again in endless circles one day would save resources and allay people&#8217;s [&hellip;]","og_url":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/","og_site_name":"PSI Network","article_published_time":"2019-11-17T23:00:00+00:00","article_modified_time":"2022-12-12T14:45:15+00:00","og_image":[{"width":3543,"height":3543,"url":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg","type":"image\/jpeg"}],"author":"Julia Bernert","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Julia Bernert","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#article","isPartOf":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/"},"author":{"name":"Julia Bernert","@id":"https:\/\/psi-network.de\/#\/schema\/person\/c0dc1f285081ff2915b3f042b5be8103"},"headline":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy","datePublished":"2019-11-17T23:00:00+00:00","dateModified":"2022-12-12T14:45:15+00:00","mainEntityOfPage":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/"},"wordCount":466,"commentCount":0,"publisher":{"@id":"https:\/\/psi-network.de\/#organization"},"image":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#primaryimage"},"thumbnailUrl":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg","articleSection":["Textiles"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/","url":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/","name":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy - PSI Network","isPartOf":{"@id":"https:\/\/psi-network.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#primaryimage"},"image":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#primaryimage"},"thumbnailUrl":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg","datePublished":"2019-11-17T23:00:00+00:00","dateModified":"2022-12-12T14:45:15+00:00","breadcrumb":{"@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#primaryimage","url":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg","contentUrl":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/PTE_Versand_7_11__02_01_Wear2Wear_01_sc_Inspire-OrangeManWithCircle.jpg","width":3543,"height":3543},{"@type":"BreadcrumbList","@id":"https:\/\/psi-network.de\/en\/2019\/11\/18\/from-raw-material-to-apparel-and-back-this-is-how-wear2wear-completes-the-circular-textile-economy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/psi-network.de\/en\/"},{"@type":"ListItem","position":2,"name":"From raw material to apparel and back: this is how wear2wear completes the circular textile economy"}]},{"@type":"WebSite","@id":"https:\/\/psi-network.de\/#website","url":"https:\/\/psi-network.de\/","name":"PSI Network","description":"Die Welt des Werbens und Verkaufens","publisher":{"@id":"https:\/\/psi-network.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/psi-network.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/psi-network.de\/#organization","name":"PSI Network","url":"https:\/\/psi-network.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/psi-network.de\/#\/schema\/logo\/image\/","url":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/cropped-Planet-Advertising-2.jpg","contentUrl":"https:\/\/psi-network.de\/content\/uploads\/2019\/11\/cropped-Planet-Advertising-2.jpg","width":600,"height":600,"caption":"PSI Network"},"image":{"@id":"https:\/\/psi-network.de\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/psi-network.de\/#\/schema\/person\/c0dc1f285081ff2915b3f042b5be8103","name":"Julia Bernert","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/85fff7e38bf35357e16a5f313ed6a972a62476a3c9cbda608f7ef2904f70ba5e?s=96&d=mm&r=g","caption":"Julia Bernert"},"description":"Vom Fachartikel zum Trendbericht schreibt Julia Bernert als studierte Modejournalistin \u00fcber das, was die Textilbranche disziplin\u00fcbergreifend besch\u00e4ftigt, pr\u00e4gt und umtreibt. Und noch mehr. Erg\u00e4nzt wird ihr Portfolio seit \u00fcber zehn Jahren um Veranstaltungskommunikation. So z\u00e4hlen die kommunikative Betreuung von Weltleitmessen verschiedenster Couleur, die kommunikationsstrategische Federf\u00fchrung internationaler Sportevents und die Mitarbeit bei mehrfach preisgekr\u00f6nten Influencer Marketing-Kampagnen zum Renommee von Julia Bernert.","url":"https:\/\/psi-network.de\/en\/author\/j-bernert\/"}]}},"_links":{"self":[{"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/posts\/27548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/comments?post=27548"}],"version-history":[{"count":1,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/posts\/27548\/revisions"}],"predecessor-version":[{"id":29091,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/posts\/27548\/revisions\/29091"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/media\/739"}],"wp:attachment":[{"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/media?parent=27548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/categories?post=27548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/psi-network.de\/en\/wp-json\/wp\/v2\/tags?post=27548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}