The textile wholesaler Cotton Classics, which styles itself the “market leader in several European countries”, is intensifying its efforts on the German promotional product and textile finishing market. Cotton Classics Textil GmbH, founded in 2011, appointed Tobias Seidel as its new Managing Director at the beginning of June 2022. Together with Wolfgang Horak, founder and owner of the Cotton Classics Group, Seidel will direct the German company and address it to the challenges of the future. <\/p>\n\n\n\n
The Cotton Classics Group, founded over 20 years ago, successfully sells quality textile brands in over 30 countries and has been on an upwards course for years. “I have experienced and appreciated Cotton Classics from a manufacturer’s perspective for many years. I identify strongly with the corporate philosophy ‘We care. You sell.’ and am happy to be part of this highly motivated team,” says Seidel, who previously spent almost five years as Head of Marketing and Business Development for Gustav Daiber GmbH, which manufactures the James & Nicholson brand. Horak emphasizes: \u201cWith Tobi Seidel, we are strengthening our team significantly. He has an extensive understanding of our market and brings with him a wide range of know-how that will help us advance, particularly in the areas of marketing and sales.\u201d <\/p>\n\n\n\n
Cotton Classics delivers to specialized suppliers in the areas of promotional products, textile printing, embroidery, work-wear, merchandising and online trading. The suppliers\u2018 sales success is the top priority for all Cotton employees at their locations in Germany, Austria, the Czech Republic and Switzerland. Seidel sees the focus of their work in personal support and equal partnerships: \u201cDespite all the digitization, you don\u2019t build business relationships with online shops, but with people. Digital progress greatly simplifies day-to-day operations, but cannot replace personal contact.\u201d <\/p>\n\n\n\n