HALFAR® presents their new online configurator
Published on 19.01.2026
PSI member company HALFAR® is looking back on a successful PSI trade show. The exhibition stand they shared with sister companies from the CHOICE Group – FARE, SND, mbw and Daiber – was very well attended throughout the show and featured numerous in-depth discussions with customers and interested parties from the promotional product sector. “This high level of interest once again confirmed the strong market position of the Bielefeld-based bag specialist,” said Managing Director Armin Halfar.
In addition to new products, the presentation of their new, modern product pages with integrated HALFAR® configurator was particularly well received. Customers and interested parties can now quickly, easily and flexibly create customised designs and calculate quotes online at any time. A particular bonus: Distributors have the option of implementing configurations in their own name for third parties – i.e. for their customers – and adding customised surcharges. HALFAR® thus provides its partners with targeted support for efficient quotation and sales processing. The HALFAR® configurator currently enables the visualisation and calculation of embroidery, transfer printing and screen printing finishing options.
Feedback from discussions at the PSI trade show is clear: Response the system’s high user-friendliness and flexibility is very enthusiastic. Many see it as an opportunity to simplify processes, respond more quickly to customer enquiries and tap into additional potential in their day-to-day business. “With this new configurator, HALFAR® is underlining their commitment to developing not only high-quality, durable bags but also innovative digital solutions that provide sustainable and future-oriented support for the promotional product sector,” comments Armin Halfar. More at: www.halfar.com/werbetaschen
Photo: Kathrin Stühmeyer-Halfar in consultation during the presentation of the new online configurator. Image: Halfar System GmbH