PSI 2027 Cologne: PSI Night – a Highlight

Over 600 exhibitors and more than 10,000 trade visitors from well over 60 countries are expected to attend PSI 2027 in Cologne. This strong international presence forms the bedrock of PSI. “PSI 2027 in Cologne marks the start of the year for the industry and, at the same time, serves as the most important guide for the entire promotional products year – for everyone who wants to bring brands to life and ensure sales success through promotional products, incentives and merchandising,” says Petra Lassahn.

A highlight of the supporting programme is PSI Night on 12 January 2027 at the ‘Wartesaal am Dom’. This long-standing networking event is moving to Cologne alongside the trade fair and will become a meeting place for exhibitors, trade visitors and partners from across Europe. Business by day, industry networking by night: at the PSI Night in the ‘Wartesaal am Dom’, leads quickly turn into topics of conversation and more. With a view of Cologne Cathedral, the promotional products industry community gathers here to nurture contacts, forge new partnerships and round off the first day of the trade fair in a relaxed atmosphere – complete with a selection of food, drinks and live music.

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Photos: Impression of PSI Night 2026. © PSI