Innovative solution for product visualisation

AI Editor from mbw sets new standards

Mbw, the Northern German specialist for feel-good products, has added a new AI-powered Editor to its online portal, which is an innovative solution for visualising products. Several AI models are bundled in one system and generate mood imagery for promotional products with a logo. AI automatically creates appropriate scenes, which feature products and logos. The presentation showcases the product itself, such as ‘Schrauber Bert’ (Bert the repair man) at a car repair shop, and an uploaded logo if it can be attributed to an industry.

Getting started is very easy: Logos can be directly placed on the product using the Editor feature, even without optional logo data. Colours can be adjusted directly. Clicking on the AI models starts the image generating process, and results are available in a short amount of time. This process can be repeated as often as you want so that you can recreate new mood images with the same product.

“This is how visual inspirations are created without making much effort for the design or prior creative experience, making them ideal for presentations, tender negotiations or internal coordination. The new tool offers clear added value for marketing and sales,” stated mbw Managing Director Jan Breuer. www.mbw.sh

Picture: mbw