Multilingual support has been enhanced
Published on 20.03.2026
The Outdoors Company (TOC) is pleased to announce the expansion of its European sales team, reinforcing its ongoing commitment to delivering exceptional customer experience across key European markets. Following continued success and growth throughout Europe, TOC has invested further in multilingual sales support to ensure customers can be supported in their own language and with a deep understanding of their local markets.
French-speaking Sales Executive Sinead Brownless joined TOC in summer 2025 and supports customers across France, Benelux and Switzerland. Since joining, Sinead has already strengthened relationships with existing customers while building connections with new distributors. She recently met many customers in person at the PSI show in Düsseldorf, attending alongside TOC’s Business Development Manager Tanja Read and Director Paul Morley-Smith. Despite challenging weather conditions preventing some visitors from attending, TOC rated PSI as a strong success and welcomed a number of new distributors to the stand.
Building on this momentum, TOC has also welcomed German-speaking Janine Arrington to the sales team. Janine will focus on supporting customers across the DACH region, providing dedicated assistance via phone and email, and representing TOC at key European industry events.
With TOC’s SS2026 collection now launched, Janine is looking forward to meeting customers across Europe and showcasing TOC’s portfolio of prestigious brands and innovative products.
These new appointments underline TOC’s continued investment in its European customers and its commitment to providing outstanding service, strong partnerships and local-language support across the region.
Photo: Janine Arrington and Sinead Brownless (from left to right) provide multilingual sales support at The Outdoors Company. Photo: The Outdoors Company