ASB and ASI visit Fischerbach

Immediately following PSI 2024, American Solutions for Business (ASB) executives Bill Finley, ASB Vice President, and Dana Zezzo, ASB VP Vendor Relations, Marketing & Events, visited the production facility of uma Schreibgeräte Ullmann GmbH in Fischerbach in the Black Forest to further intensify future cooperation. Together with Michele Bell, Vice President of Editorial, Education & Special Events Advertising Specialty Institute® (ASI), new business areas were also defined and the options in the American advertising market for uma writing instruments were discussed in particular. “We see uma as a strong European supplier that has understood how to convince the ASB Sales Reps through product quality, high flexibility and a very high standard of service,” says Bill Finley. “We appreciate working with truly family-run companies that have been writing positive results and driving innovation for generations. When we also see the social component that the Ullmann family offers for the region, these are values that are also extremely well received in the USA,” added Dana Zezzo. www.uma-pen.com

Picture: (from left) Alexander Ullmann (CEO uma), Bill Finley, Nate Kucsma, Michele Bell, Dana Zezzo and Jens Schott.