Management added to trio

elasto GmbH & Co. KG has expanded its board of management. On 1 August, Tobias Rösch joined Marcus and Frank Sperber in the role of manager at the Sulzbach-Rosenberg-based promotional products manufacturer.

Tobias Rösch has been employed in various positions within the family-run company for more than twenty years. In his role to date, his was head of product management and imports, and was the authorised signatory at elasto. He will be in charge of the purchasing, product management, and quality management divisions, advancing process optimisation in those areas.

His appointment as manager further reinforces the elasto leadership. A corporate release indicates that Rösch brings with him comprehensive knowledge about the company and about the challenges – and opportunities – to be encountered in the promotional products industry.

“We delighted to have taken this step and that, with Tobias, we have taken on somebody in this role who knows the company inside and out,” reports Marcus Sperber. “With his sound know-how concerning the promotional products industry and the market, we are convinced that he will play an important role in the future development of elasto.”

“I am very much looking forward to my new role and to joining Marcus and Frank in actively shaping the future of elasto”, says Tobias Rösch. “My main focus will lie on optimising existing processes and generating new momentum for our corporate divisions.”

About elasto

elasto has been making brands tangible since 1980, offering solutions for conveying custom messages with the service pledge of a family-run company. The versatile repertoire guarantees an all-round positive brand experience: along the way, elasto insists on both sustainable plastic production “Made in Germany” and efficient global sourcing. Its focus lies on promotional items that enthuse customers due to their utility and also make an impression in terms of sustainability. www.elasto.de

Photo:The now three-member elasto management team (l.to-r.): Marcus Sperber, Tobias Rösch, Frank Sperber.