Industry insights in the PromoAlliance webinar

PromoAlliance, the strategic partnership between PSI, the Advertising Specialty Institute® (ASI) and Sourcing City, has launched an international webinar series in 2024. The aim: to inform promotional product professionals about sales opportunities, product and market trends and cross-border partnerships once a quarter. In the fourth and final webinar of this year’s event series on Wednesday, 18 December 2024 from 4 pm, Viola Proietti, Product Manager Membership, PSI and Jason Grenham Sales Director, Sourcing City will discuss with Michele Bell,

Senior Vice President of Content & Global Alliances, ASI on the situation of the promotional products markets in Germany, the UK and the USA. How have the markets changed in 2024 compared to the previous year and how do industry professionals assess developments in the coming year? The exciting round of talks will also include an outlook on the upcoming ASI, Sourcing City and PSI trade fairs.

The webinar is exclusive and free of charge for members of PSI, ASI and Sourcing City. PSI members who would like to participate in this webinar can register here.