REFLECTS Group on the right track
Published on 31.01.2025
Five years ago, REFLECTS presented its new multi-brand concept to the public for the first time. At PSI 2025, the protagonists of the group consisting of REFLECTS, the subsidiary ADITAN and the partner company MYRIX provided information on how the realignment of the Cologne-based company has developed so far.
With the flagship brands RETUMBLER® and REEVES® as well as the complementary brand RE98®, which inspires with classic and trendy promotional products, REFLECTS has further developed its concept and raised it to a new level. The cooperation with the subsidiary ADITAN has also been restructured and strategically integrated into the REFLECTS Group. Together with the partner company MYRIX, the trio now forms a strong, future-orientated group of companies that focuses on synergies and innovation.
(You can read a detailed report in the March issue of the PSI Journal).
Photo: Group photo of the group protagonists at the PSI stand (from left): Anna Bunde, Jiaxuan Cai, Peter Leseberg, Meinhard and Marc Mombauer (all REFLECTS), Patrick Döring (MYRIX), Dirk Haynberg (ADITAN).