Strategic brand portfolio expanded

cyber-Wear Heidelberg GmbH continues to expand its international brand portfolio in the field of premium corporate fashion and sustainable workwear. With Berkeley and Ted Bernhardtz At Work, the company gains two strong partners who share a clear commitment to quality, design excellence, and certified sustainability.

Berkeley – Devoted to Quality™
The Swedish brand Berkeley is dedicated to uncompromising product quality, precise craftsmanship, and timeless design. Under the guiding principle “Devoted to Quality™”, Berkeley creates collections that are emotionally engaging, long-lasting, and premium in every detail. As a bluesign® system partner, the company adheres to the highest standards in environmental responsibility, health, and transparency throughout the production process. A Berkeley Lounge will launch at cyber-Wear by mid-August, offering clients an immersive brand experience and insight into Berkeley’s values and product universe.

Ted Bernhardtz At Work – Scandinavian Workwear Redefined
Ted Bernhardtz At Work joins cyber-Wear as a Scandinavian specialist in functional, modern, and visually compelling workwear. With a strong focus on sustainability and design, the company is also a certified bluesign® system partner, ensuring ethical sourcing, eco-conscious materials, and long-term wearability. The collections stand out through clean aesthetics, ergonomic fit, and practical functionality across various professional environments.

Steven Baumgärtner, CEO of cyber-Wear, states: “Both brands are a perfect match for our vision to redefine corporate fashion – sustainably, with strong branding, and emotional storytelling. A shared dedication to quality and responsibility makes these partnerships a natural next step in our strategic brand development.”
Further information: www.berkeleycompany.com/eu/en • www.tedbernhardtzgroup.com/atwork/en