Goldstar simplifies international orders

The global supplier of promotional products, including writing instruments, stationery, drinkware and bags, has launched SimplyGlobal, a new global One PO system. It simplifies ordering processes for Goldstar’s distribution partners by allowing multi-regional orders to be placed and managed in a single order entry. The system ensures consistent finishing techniques, sizing and production standards regardless of where the order is fulfilled. SimplyGlobal coordinates order fulfilment in North America, Europe, Australia and New Zealand, for global growth with local production and simple logistics.

“SimplyGlobal is all about enabling our business partners to grow,” says Heather Smartt, Global Head of Goldstar. “By consolidating everything under one order and one process, it’s easier than ever to do business globally with confidence, consistency and simplicity.” This new system for managing international orders reduces interfaces and speeds up coordination, thereby enabling wider reach with less complexity. The launch of SimplyGlobal follows Goldstar’s acquisition of Australian company globalcatalogue earlier this year, further expanding the company’s capabilities and strengthening its commitment to global service. www.simplygoldstar.com