IPPAG Podcast: “Global Cooperation, Local Impact”

In the latest episode of BRANDED WOR(L)DS – A Transatlantic Dialogue, US branding expert Jeff Solomon and Europe’s voice on sustainability Steven Baumgärtner explore

the quiet power of cooperation with Florence Mosnier and Andre Noordwijk from IPPAG, a global alliance redefining what partnership can look like in the branded merchandise industry.

Rather than chasing scale for its own sake, IPPAG champions a cooperative model grounded in long-term trust, transparency, and local empowerment. It’s global – but personal. Strategic – yet deeply human.

What to expect in this episode:

• What makes IPPAG’s model different from traditional global networks
• How regional flexibility creates real impact for members and clients
• Why meaningful sustainability goes beyond buzzwords
• How technology and trust shape the future of global sourcing
• And what the future of cooperatives might look like in our industry

Florence and Andre share practical insights, compelling examples, and a hopeful vision for how collaboration can be a true driver of change – not just in products, but in the systems that produce them.

This episode is a must-listen for anyone rethinking how we work across borders – and why values matter more than ever.

Date: on Sunday, August 17th 06:00 PM CET

This and all previous and future episodes are available on all popular podcast platforms or at: www.brandedworlds.online/