BRANDED WOR(L)DS enters its next stage of growth

Redaktion PSI Journal

Published on 28.07.2026

The podcast is evolving into an international audio and video experience

With a brand-new studio, a state-of-the-art video setup and an even more international focus, BRANDED WOR(L)DS is continuing to grow. The successful podcast is now evolving into a hybrid audio and video format, which will make the voices of the international promotional products and brand experience industry not only heard – but also seen.

The new studio has been specially designed for high-quality video productions and provides the perfect setting for in-depth conversations with leading figures from the industry. Viewers can look forward to modern production, a more dynamic atmosphere and even more personal insights.

BRANDED WOR(L)DS is also taking its content to the next level. After having welcomed guests from Europe and North America, the programme will take on an even more global focus in the future. International CEOs, brand leaders, industry association representatives, thought leaders and entrepreneurs from all relevant markets will share their perspectives on the future of brand experience, merchandising, sustainability, innovation and leadership.

“Our industry is international – so its voice must be international too. With this new video format, we’re creating a platform that brings people, ideas and markets even closer together,” says co-host Steven Baumgaertner.

In addition to the well-known podcast platforms, new episodes will also be published as videocasts and streamed via various digital channels in the future. The aim is to further expand BRANDED WOR(L)DS as the global platform for conversations for the international promotional products and brand experience industry.

The first episodes from the new studio will be released shortly – featuring high-profile guests and topics that are shaping the industry worldwide.