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The Rubik’s Cube moves to Touchmore

Redaktion PSI Journal

Published on 01.01.1970

From early February 2022 onwards, the haptic specialists at Touchmore GmbH take on exclusive distribution of the cult rotary puzzle Rubik’s Cube as a promotional product in Germany and Austria. The original Rubik’s Cube is the world’s most successful mental game, sensationalising generations of young people, scientists and creatives for more than 40 years. “How do I solve the Rubik’s Cube?” is regularly among the Top 10 of most-Googled questions across the world. The fascinating cube combines design and symbolism in a special way. It is a pop culture superstar and timeless symbol of inventive spirit, know-how and creativity. Loved by all and guaranteed scandal-free, it is no wonder it also scores points as a haptic testimonial. Technology brands such as Google, Siemens, and the like, car makers such as Volkswagen or Mercedes appreciate its charisma just like luxury brands, from Yves Saint Laurent to Chanel.

Now, from February 2022, Touchmore GmbH from Remscheid is distributing the original Rubik’s Cube exclusively in Germany and Austria. “We are excited about the creative projects we’re going to realise with our partners from agencies and the promotional products trade. As a superbrand loved by all generations, the Rubik’s Cube is a highly effective promotional product that fits perfectly into our range of playful media,” explains Sven Scharr, managing director and the person responsible for distribution at Touchmore. Touchmore GmbH is a specialist in haptic brand communication. The company from Remscheid has been developing and producing multi-award-winning haptic media for dialogue marketing, sales, trade shows & events, internal communication and employer branding since 1995. More information at: