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Jon Birrell steps down as BPMA CEO

Redaktion PSI Journal

Published on 12.03.2020

The BPMA has announced that Jon Birrell has decided to step down as CEO of the BPMA in April this year, with a desire to return to commercial life. His knowledge, input and passion for the promotional merchandise industry has been a great asset to the BPMA during his tenure. This move comes in the midst of significant progressive work being undertaken by the BPMA centred around sustainability and end-user research linking both with industry standards.

The BPMA has recruited Carey Trevill as Interim CEO for the coming year to manage these critical projects and with a strong marketing and industry body background, utilising her skills and experience to oversee this period of change. Carey has been a long-time supporter of the BPMA through her previous roles which include leading a marketing trade association. Jon Birrell will be working closely with Carey Trevill during the transition until his departure in April. BPMA Chair Angela Wagstaff said “Jon has taken the organisation through a tricky economic period of change for our Members and we wish him well on the next step on his journey. The Board welcomes Carey to the role and feels our Members will benefit from her expertise during the changing business climate as we deliver significant resource to help the industry grow”.