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What's new in the world? A global promotional product trend comparison

Julia Bernert

Published on 22.09.2020

COVID-19 has influenced product trends in the promotional products industry worldwide. But what is currently where in the trend? Which advertising novelties are for example straight in England, Hong Kong, Australia or Canada in demand? This question was also asked by our colleagues of the Australasian Promotional Products Association (APPA). And since there is no trace of social distancing in our industry, they shared the evaluation of the results with us.

We would like to take this opportunity to thank them once again for the international exchange and are pleased to offer you an insight into the trends – not only in the Australian but also in the global promotional products market. Click here for the article.

You want to learn more about the promotional products market “Down Under”? We are pleased to make the entire issue of the Promotional Products Marketing Magazine available to you for the first time. Click here for the full issue: