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Promotional counter with digital impact

Redaktion PSI Journal

Published on 14.02.2023

Showdown Displays Europe, Dutch manufacturer of advertising signs, display systems and POS materials, presents a new generation of counters with “Digital Counter Futuro”. The Digital Counter Futuro combines the utility and convenience of an advertising counter with a digital screen.

The Digital Counter Futuro was developed by Showdown Displays’ in-house R&D team and is manufactured in the company’s own production centre in Prestanov, Czech Republic. The Digital Counter Futuro is the latest addition to Showdown Displays’ digital display product range. The company started producing its first digital displays back in 2012. Today, the range consists of digital info steles for indoor use, digital customer stoppers, digital wall panels, digital displays for shop windows, kiosks and steles for outdoor use. The Digital Counter is the first digital counter designed specifically for the event sector.

The Digital Counter Futuro has a sturdy aluminium frame, a shelf and can be individually printed on the sides. This makes it a practical counter for every event. The screen’s plug & play Samsung content management software makes it easy to change videos and images at any time. With the professional 55″ QMR screen from Samsung and the impressive 4K image quality, the advertising counter is a real “eye-catcher” on exhibition stands.

Live at the EuroShop

The new innovative advertising counter can be seen live at EuroShop in Düsseldorf from 26 February to 2 March in Hall 4. Showdown Displays will be represented with two exhibition stands and will present its latest products at the fair. In addition to the Futuro digital counter, a new digital outdoor stele and many other new products will also be presented. More about the innovative advertising counter at: