FOL International's marketing team continues to grow
Published on 06.02.2024
The marketing team at FOL International GmbH continues to grow: Since the beginning of the year, Marthe Kazur has been responsible for the holistic marketing of the JERZEES® brand, which was newly launched on the European market, in her new position as Marketing Manager. Anita Cengiz has been strengthening the marketing team at the Kaiserlautern site for the Fruit of the Loom and Russell Europe brands since mid-2023. In her position as Marketing Assistant, she supports all communication projects for the Fruit of the Loom, Russell Europe and JERZEES® brands.
Kazur has already been working in the marketing team in Kaiserslautern for several years and has so far been particularly involved in sustainability communication. “With the launch of JERZEES®, we can address a completely new generation within the printing industry. We see this as a great opportunity to rejuvenate and continuously strengthen communication with our core target group,” says Marthe Kazur, explaining her new role in the FOL International brand cosmos.
In future, Anita Cengiz will support Marthe Kazur in developing the JERZEES® brand on the European market. Within her remit and area of responsibility, Cengiz will take care of co-operation enquiries, the coordination of media and PR projects and European sourcing. She is also responsible for the brands’ social media channels and takes care of the ongoing maintenance of the in-house database. “I am very pleased to be part of FOL International, a company that has always stood for tradition and quality and is also socially and sustainably committed. The diverse product portfolio is characterised by continuous innovations that inspire me time and time again,” says Anita Cengiz about her role as Marketing Assistant at FOL International. www.fruitoftheloom.eu
Photo: Looking forward to new challenges (from left): Marketing Manager Marthe Kazur and Marketing Assistant Anita Cengiz. Source: FOL International GmbH