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New industry flyers: Expanded service offering for distributors

Redaktion PSI Journal

Published on 25.03.2024

From today, Gustav Daiber GmbH, a full-service platform for Corporate Fashion, is offering its distributors an even bigger selection of industry flyers. Supplemented by new topic areas and additional products, and sporting an overhauled design, the industry flyers contain recommendations concerning suitable Corporate Fashion from the Daiber labels JAMES & NICHOLSON and myrtle beach for different areas of use. With additional editable newsletter templates, Daiber provides all-round support to its distributors in matters of group-targeted customer approach.

The two new industry flyers “Festivals, Events & Graduation” and “Leisure, Clubs & Hobbies” each contain approximately twenty industry-specific product offerings. In addition, Daiber has updated the existing industry flyers “Logistics & Delivery”, “Food & Beverages”, “Medical”, “Cities & Municipalities”, “Manual Labour” and “Education” both optically and in terms of content. “In revising and expanding our industry flyers, we have reacted to the high demand for sales support services by our distribution partners. The industry flyers enable our distributors to approach their customers from different industries in a targeted way and to support them in selecting products for their field of application,” explains Bernd Seeger, sales director at Daiber. Moreover, this means that distributors can not only serve existing customers, but also tap into new customer groups. Buyers, in turn, benefit from an easy overview of the products that are relevant to their working area.

With the widened industry flyer offering, Daiber offers its distributors an even more extensive overview of suitable clothing for the lifestyle and promotion areas from t-shirts, sweatshirts and jackets through to caps and hats. The new industry flyer “Festivals, Events & Graduation” is available to distributors from today, in a print version in German and as a download on the website in both German and English. The product recommendations for the second new topic area “Leisure, Clubs & Hobbies” will be available from mid-April.

In keeping with Daiber’s new visual brand identity, the existing industry flyers will also be successively brought out in the new style. The relaunch will begin with the industry flyer ” “Medical”, which was updated late last year. The topic areas “ Logistics & Delivery” and ” “Food & Beverages “ will then follow: besides the new livery and a clearer presentation, these will also be added to with some new products from current collections. In the area of logistics, for example, those new products include the Padded Hybrid Jacket (JN1865), and in the gastronomy area, the one-size bistro aprons Apron Short (JN1880) and Apron Long (JN1881). Both industry flyers are likewise available to distributors from today, in print and online. All-round service package

for distributors Clear-to-view, practical, print and digital: the industry flyers present the most important elements at a glance. The advantages of the respective product lines and the finishing options are also portrayed at a glance: After registration, editable newsletter templates can be downloaded on the website via the Dashboard. In a few clicks, distributors can insert their logo, address and prices into the template and conveniently send the finished newsletter to their customers. The Daiber Media Cloud completes the sales-supporting service package. There, registered distribution partners can download professional visual material on all Corporate Fashion products from the Daiber labels free of charge.