From tree to package – and back again

Karl Knauer KG, an active member of the climate initiative of the German Printing and Media Association (bvdm), is taking another step towards sustainability: CO₂ emissions caused by their activities have been offset by a regional tree-planting project in Germany. In doing so, the packaging company is not only focusing on internationally certified climate protection, but also strengthening the local ecosystem.

Commissioned by the German Printing and Media Association (bvdm), the Forest Enterprise Foundation confirms that almost 600 trees are being planted in the Granestausee forest in Lower Saxony’s Harz Mountains to offset the energy balance for 2024. This measure makes a valuable contribution to stabilising the local climate and strengthening Germany’s forests.

The subject of this project is in no way haphazard, as – according to a company press release – for Karl Knauer, trees are more than just a symbol. As a natural raw material, wood is the basis for many of the materials that Karl Knauer uses to produce packaging and promotional materials from paper, cardboard and corrugated cardboard: “A healthy forest is far more than an expression of ecological responsibility – it is a prerequisite for securing sustainable value chains.”

“We don’t see climate protection as an abstract idea, but as a real responsibility that we take seriously every day,” says Stefanie Wieckenberg, managing partner at Karl Knauer KG. “By planting almost 600 trees in the Harz Mountains, we are consciously committing ourselves to the place where our products originate: the forest. In this way, we are taking responsibility for the raw material we work with daily – and showing that sustainability begins locally and has a global impact.” With this initiative, Karl Knauer KG is once again underlining its commitment to living ecological responsibility in a holistic and future-oriented way. Further information on sustainability at Karl Knauer can be found at: www.karlknauer.com/en/sustainability

Photo: Stefanie Wieckenberg (left) and Franziska Ebert with the certificate. Source: Karl Knauer KG