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uma once again among the TOP 100 innovators

Redaktion PSI Journal

Published on 08.02.2024

uma Schreibgeräte Ullmann GmbH has received the TOP 100 seal of approval in the TOP 100 competition for the third time, making it one of Germany’s top innovators. The award will be officially presented by science journalist Ranga Yogeshwar at the award ceremony on 28 June 2024 as part of the German SME Summit in Weimar. The TOP 100 seal, which is awarded to particularly innovative SMEs, honours not only the innovative output, but also the overall innovation potential that lies within a company.

“A biros is more than just a writing instrument” – uma has been able to prove this time and time again in recent years. The family business has established itself worldwide as a manufacturer of writing instruments in the promotional products industry and impresses with its unusual, innovative and sustainable promotional writing instruments. The writing instrument specialist has been particularly successful thanks to the increased use of recycled and recyclable materials. The company developed the first and currently still only writing instrument series made from recycled PET bottles, which is produced entirely in Europe and is climate-neutral. In a further development, the Black Forest innovators combine a recycled PET bottle as a biro body with a high-quality metal tip made from recycled aluminium drinks cans. The “Recycled²” concept conveys long-lasting advertising communication and tangible sustainability in one writing instrument.

Further modifications mean that, in addition to the classic biros, there is now also a rollerball pen, a fineliner and a liquid highlighter, which not only write sustainably thanks to the rPET material, but also particularly smoothly. The fact that the refills in all writing instruments are refillable emphasises the company’s commitment to sustainability.

The fact that the rPET writing instruments have good sales arguments is shown not only by the high demand, but also by the constant further development. Innovative ideas are part of uma’s DNA and are not only channelled into product development. Constantly optimised processes, the technology used, especially in the area of writing instrument finishing and new, contemporary sales support measures for uma customers are the basis for the Top 100 Innovator award.

“We have been a climate-neutral company since 2019 and are also committed to sustainability in the development of new models. We are proud that, as a third-generation family business, we have now been awarded the TOP 100 seal for the third time after 2019 and 2022. It confirms our innovative and future-oriented actions,” explains Managing Director Peter Ullmann.

Photo: Delighted with the renewed award (from left): uma Managing Directors Jochen Ullmann, Peter Ullmann and Alexander Ullmann.