PSI Journal
International magazine for promotional articles
Here you will find in-depth know-how for your promotional goods business, up-to-date information about markets and companies as well as topics that move the industry. Use our archive as a source of information and practical advice.
Your contact to the advertising department
Marlene Ramos, Head of Sales PSI & PSI Media
Your contact to the editorial department
Martin Höchemer, Duty Editor
PSI Journal Archive
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Sustainable transformation: step by step to the goal
Seals, labels, certificates: Demonstrate competence - create added value
Chocolate and sweets: Preferably sustainable
Climate neutrality: Strategy with risks
Greenwashing ban - Truthful advertising is more effective
Promotional items and income tax - Exemption limit increased
Green, ecological, sustainable - Advertising with a good feeling
Highlights and pure Trade Show feeling
PSI 2024 - intensive, innovative, creative
PSI 2024 -Event full of Highlights
Microplastics - We can do without
Decoupling is no solution
More effort, higher costs
Saving the Best for Last
Danger to health and image
With inspiration to success
Due diligence in the supply chain: Companies must act now
Avoiding waste: Reusability is the key
Unique international Trade Show platform: The industry wants and needs the PSI
PSI 2023: A convincing comeback
PSI Trade Show 2023: The Original is Back
Nachhaltiger, bewusster, weniger
Mit voller Kraft voraus
Lieferketten-Problematik: Optimieren, diversifizieren, regionalisieren
Strategien gegen die Krise
PSI Sustainability Awards 2022
Sieben Jahre Branchen-Nachhaltigkeitspreis
Gesundheit, Sport, Fitness: Frische Werbepower
EU-Lieferkettengesetz: Erhebliche Verschärfung erwartet
Mangelhafte Atemschutzmasken - Nachlässigkeit wird teuer
Besonders besorgniserregende Stoffe (SVHC): Ein Jahr SCIP Datenbank
Neuheiten 2022: Die ersten Highlights des Jahres
PSI 2022 - Stepping into the future
Professional management of transport damage
Sustainability in textile supply chains
Recovery with obstacles
Seven Digital Fridays
PSI Digital - Successful Kick-off
Welcome to PSI Digital
Ecodesign - Future belongs to green companies
Organic certification - Companies obliged to comply
Spring of Promotion
And the winners are...
Well made - effective advertising
Smart ambassadors
Material with a future: Plastic - better than its reputation
A special trade show in special times
Competently out of the crisis
An opportunity for the industry
Mobilise all forces together
Setting a global standard
Trade Show Special
Creative, Sustainable, International
Diverse, International, Communicative
Discover, Learn, Network
The industry sets benchmarks
Glamorous Gala Night
Act before it is too late
No junk products
Naturally the right choice
Manufacturers are under legal obligation
Powerhouse Merchandising
Trade Show Special
The New World Of Advertising And Selling, Convincing start
The whole world of advertising and selling
Advertise electronically – entirely analogously
PromoTex Expo 2019 - Hotspot for textile promotion
Sustainably successful
The new world of advertising and selling
General Data Protection Regulation (GDPR) in practice
Useful reference guide: The EU Blue Guide
Market is performing at a high level
Good times for promotional products
PSI 2018 - highlights PSI 2018 - optimal performance - trends & brands
PSI 2018 - professional - strong - international
PSI 2018 - Festival of Trends ans Ideas
SUSTAINABLE PROMOTIONAL TEXTILES AS A STATEMENT
TEXTILE EXPERTISE FOR PROMOTIONAL PRODUCT PROFESSIONALS
Technology with a future
The signs are pointing on a boom
Do not wait until the customer arrives
Sustainability profile - Transparency is the key
WEEE DIRECTIVE - Extended responsibility for manufacturers
Haptics - Good to touch
PSI 2017 Special
PSI 2017 New Records
PSI 2017 - Firework of trends and innovations
Why inspections make sense
Supplier Audits
Demonstrate responsibility
Benefit from smart logistics solutions
Systematic success
Haptic as sales promotion
Profiting form change
Corporate Loans and insolvency proceedings
PSI 2016 Special
PSI trending upward
Companies must act
Skilfully winning at trade shows
New approaches for companies
Customer as team partner
Sustainability is worthwhile
Value-based Marketing and Sustainability
Uncertainty abounds
More power for the industury
Product safety in practice
Persuading successfully
Generate positive emotions
Effective ways to the customer
Responsability as a corporate subject
Everything of legal importance
PSI 2015 focuses on Textiles
The Promotional Year 2014
Meeting the highest standards
3D Printing and promotional products
Product Safety: Are you up to date?
Transfer of undertakings: Act professionally
PSI 2014 Trade Show: A product premiere show
PSI 2014 with a new look: More visitors and fresh verve
Seventy Years of Ballpoint Pens: Writing keeps us on the Ball
Licensing: Adding Verve to Marketing
Liability in the event of damage
Trade fair as a contact forum
New European toy directive: Child safety first
Multi-sensory promotional products: Strongest advertising effect
PSI 2014: Grand Entrance
Sales practice: The basics of haptic selling
Use of Promotional Products in Germany: Using the Potentials
Burnout – A disease of our civilization
Advertising effectiveness of promotional products
Customer communication: Listen, understand and act
Client Orientation: Focusing on the customer
The Promotional Product Year 2012: Interim review
Confirmation of Arrival: unclear Legal situation
Know-how for exhibitors
Expensive ocean freight: Causes and consequence
Identifying and coping with corporate crises
Risk analysis: Identify risks, ensure quality
Promotional products surveys: Clear proof of promotional effect
Trademark rights in China
E-Mail Newsletter: Avoid hassles and warning notices
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